Nissan Cube on a different light
Nissan Cube shed different looks after some students of the prestigious art and design school Pratt Institute for cosmetic makeovers based in Brooklyn, New York revamped the exterior design of the Japanese car of Nissan Motor Company.
With the theme “Cube-ism: Automobile meets art”, students of Pratt professor Martin Skalski squeezed out their creative juices on color and sculpture to come up with a couple of new Nissan Cube exteriors. The project pushed through with the help of Bruce Campbell, who is the vice president for design of Nissan Motor Company in the United States.
With the help of computers, the ideas of the Pratt students made various patterns with a variety of colors and were printed on adhesive vinyl. One of the designs was dubbed as Quazé. This particular Nissan Cube design concept was sort of patterned from the map of Brooklyn where diagonal shapes were intersected. The design, however, was in done in abstract to emphasize the energy present in the streets of Brooklyn.
“We wanted to create an un-go-fast car,” said John Renaud, a student at Pratt.
The second of two Nissan Cubes, on the other hand, sported a deep root-beer brown. The sharp polygon shapes had the color of vinyl. The geometric shapes were supposedly inspired by Al Held and Bridget Riley.
“We embrace the idea of styling,” said Professor Skalski. “Wanting to make someone’s day more interesting.”
The design of the Nissan Cube is a favorite of Shiro Nakamura, who is the chief designer of Nissan Motor Company. According to Nakamura, the car is very appealing especially to the younger drivers.
“The Cube is the least carlike of cars,” said Nakamura. “It is more product design than automobile design.”
Source: New York Times.
